URL Length Calculator

Why URL length still matters

Google has said there is no strict technical URL length cutoff for ranking purposes, but very long URLs can be truncated when displayed in search results, are harder for users to read and share, and often signal deep or overly complex site structures.

Worked example

For the URL https://example.com/blog/how-to-calculate-seo-metrics-for-your-website (70 characters):

Result: 70 characters (within recommended length)

Frequently asked questions

What is a good URL length target? Aim to keep URLs under roughly 75-100 characters where practical - short, descriptive, hyphen-separated URLs tend to display cleanly across search results and social sharing previews.

Does a shorter URL directly improve rankings? Not on its own - URL length correlates with good practices like clean site structure and concise topic focus, but it is not treated as a major direct ranking factor by search engines.